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TRACED Act and Robocalls


In December 2019, the TRACED Act was signed into federal law to require all service providers to implement a new technology, referred to as SHAKEN/STIR, to trace all VoIP calls back to an originating service provider using certificates or keys. As part of the TRACED Act, the FCC will ensure that all service providers use SHAKEN/STIR technology for call tracing by July 2021 nationwide, with California law requiring implementation by January 1, 2021.

Cox Business Response

Cox has already been combating malicious spoofing and robocalling. For example, Cox Residential customers may sign up for Nomorobo, a service that uses basic SHAKEN/STIR technology. This year, Cox Business is implementing the SHAKEN/STIR technology as well. However, because SHAKEN/STIR validates calls but doesn't block them, Cox is also evaluating call blocking solutions.

Customers are not required to take any action as we apply call tracing technology to the Cox Business network. If Cox Business launches a call blocking solution in the future, then we will inform our customers and you will be able to either opt in or opt out.

Robocalls and Spoofing

A robocall is a phone call that uses a computerized autodialer to deliver a prerecorded message, as if from a robot. Some examples include the following.

  • Public service or emergency announcements
  • School closings, prescription reminders
  • Political campaigns or telemarketing attempts

Spoofing is falsifying the telephone number or caller ID name to disguise the caller's identity for harmful or fraudulent purposes. The Truth in Caller ID Act prohibits spoofing for callers located in the United States.

Note: Some Cox Business customers use spoofing and are responsible to ensure it's used for legitimate purposes only. However, as call blocking becomes more widespread, legitimate spoofed calls may be inadvertently blocked.

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