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Viewers Still Want TV on TV Sets

Viewing of television online continues to show some growth, but the vast majority of viewers still prefer to get their content traditionally, via full-sized TV sets. That’s the conclusion of a new study conducted by Nielsen for the Cable & Telecommunications Association for Marketing.

Although...


BET Awards Hits Right Notes with Viewers

The 2008 BET Awards ceremony took home the award for most-watched program on ad-supported cable among adults 18-34 and 18-49 last week!  The celebration of music and artists belted out a 4.2 rating among households.

In other ratings news, this year's annual NBA Draft was a "first-round...


Smarter Programming
It's Smarter!

Cox Media’s line up of networks and programming gives advertisers broad reach and ample choice for their advertising message.  From A&E to the Weather Channel, Cox Media can help you connect...


Smarter Opportunities
Local News: Declines in Ratings

“… In 2006, audiences appeared to be dropping for newscasts across all time periods during the day — even mornings, which had been growing. That dampened the hopes raised in earlier years that the hemorrhage in viewers had stabilized.”  

“… And by large numbers Americans think most local TV news is all the same. If TV stations are innovating or improving their journalism, most viewers say they haven’t noticed it.”

State of the News Media 2007, An Annual Report on American Journalism - www.journalism.org

Local newscasts across the ...


The Smart5
1 BET AWARDS SHOW
BET
2 WWE ENTERTAINMENT
USA
3 NASCAR: SPRINT CUP RACING/LOUDON
TNT
4 WWE ENTERTAINMENT
USA
5 WWE ENTERTAINMENT
USA

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