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Smarter Advertising More than a
Smarter Penetration
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Optimize Your Advertising Budget
Only with
cable television can you optimize your advertising
budget by maximizing market penetration while
minimizing market waste. Your message is not wasted
on distant markets as is common with radio, broadcast
TV, and major newspapers. Plus with Cox Media, cable
penetration within our coverage area is nearly 70% -
reaching approximately 225,000 homes.*
Cox Media’s market penetration is
DOUBLE the
circulation of both The OC Register or The LA Times!
Source: Ad-Telligence CMR 2003 Cox Media Homes vs.
OC Register and LA Times in Cox Media’s Coverage
Area.
PLEASE NOTE: COX SUBSCRIBER NUMBERS ARE ESTIMATES
THAT MAY CHANGE WITHOUT NOTICE
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