|
With over 20 years of professional experience
in cable advertising, Cox Media is one of the most well-respected
advertising sales organizations in the industry. Cox Media optimizes an
advertiser’s investment through comprehensive client services, including
research, production, and promotions - connecting businesses with their
customers.
Advertising
Cox Media provides local businesses the opportunity to place their
advertising message on the most valuable brands on television;
television brands and programming that define pop-culture, from MTV's
Real World and TLC's Trading Places, to Nickelodeon's
SpongeBob SquarePants. We offer broad reach on highly rated programs
and laser-sharp targeting of audiences. No other advertising medium uses
sight, sound, motion and emotion to connect with your customers and
offers the flexibility of targeting geographic, demographic and
lifestyle profiles. Cox Media offers more choice at a better value. Cox
Media is smarter advertising.
Research
Cox Media can provide
you with a demographic snapshot of your local market, identifying the
most valuable customers in the marketplace for your business. We can
evaluate the viewing habits and lifestyles of these customers and reach
them using the most powerful networks. The expertise of our advertising
executives combined with the knowledge of our research staff ensures
your message is delivered efficiently and effectively. We give you the
ultimate confidence in your choice to partner with Cox Media.
Production
Cox Media provides
professional and affordable commercial production services that help
advertisers achieve their marketing and business objectives. Our
production team is experienced, award-winning professionals providing
full-scale services; from concept development and scripting, to shooting
and advanced video editing. Depending on your needs, the commercial
creation process can be as collaborative or as turn-key as you wish. We
work closely with you to develop the most effective and creative
solutions to meet your goals and budget. Let Cox Media put the power of
sight, sound, motion and emotion to work for your business.
Promotions
Cox Media offers a variety of turn-key and custom promotional
opportunities that will generate dynamic results for your business.
Whether your desire is to build brand awareness, launch a new product,
drive traffic, or to promote a sale or event, we will create an exciting
promotional opportunity for you! From national sweepstakes to local
events, high-profile network sponsorships to unique advertising
campaigns, our relationships with the most popular cable television
networks enable us to provide promotions designed to reach any target
audience. Specializing in events, we offer you an array of options to
support your local community and ways to cross-promote with the many
reputable organizations with which we do business. Let our staff of
marketing professionals plan, develop, support and execute your
promotion flawlessly. Our promotions deliver results.
Co-Op
Advertising
Cox Media Orange County works in partnership with United States
Advertising Services to locate and secure manufacturers’ co-op
advertising funds. Once the co-op funds are located, Cox Media will
provide all necessary documentation to ensure prompt and full
reimbursement.
Program
Time Sales
Cox Media is your direct connection to long-form commercial advertising
through leased-access and paid programming channels. Program time sales
offer you expanded programming opportunities via half hour infomercials
and/or local programming sponsorships.
FreeZone
Cox Media is on the cutting edge of new technology as television is
ever-changing for viewers and advertisers. With increasing viewing
options, people want more choice and control over what they watch. To
reach more demanding consumers, advertisers need to adapt to new
methods, messages, and media. Through the Cox “On Demand” product of
viewer content, our FreeZone product provides local advertisers a
free-to-viewer marketing platform that facilitates deeper brand
relationships with the consumer. FreeZone allows consumer messaging
through content without time constraints, via sponsored content, product
education and advertainment available to viewers when they want and need
it.
|