As the Vice President of Sales and Distribution for Cox Communications, Sheila Crosby develops, implements and leads all residential sales strategies. She oversees inbound call center sales, retail sales partnerships, outbound telemarketing, in-house and contract sales teams, e-commerce and Cox-sponsored events. She also creates and supports sales tools, processes and metrics in order to drive increased sales performance.

Crosby joined Cox in 2001 as Vice President of Sales for the company’s Arizona operation, where she was responsible for overseeing all sales channels for the state of Arizona and achieved record growth. Prior to joining Cox, she served as a Regional Vice President of Sales for WorldCom Wireless.

In 2004, she was recognized in Multichannel News in July of 2004 as one of “Cable’s Next Generation Executives under 40.” A member of numerous industry organizations, she also has served on the board of Fresh Start Women’s Foundation.

A graduate of Arizona State University, Crosby holds a bachelor’s degree in Marketing, and she is pursuing an MBA at the Thunderbird International School of Management. Crosby is an alumna member of Alpha Phi National Sorority.

April 2007